One of the first things you will learn as an eyecare professional is that in order to do your job to the best of your ability you will have to rely on other experts in the industry. It takes a team of people to ensure that patients receive the best care, products, and services. After all, when a customer is happy with their experience, they are more likely to come back and to recommend your services to others.
Among important vendors and partners that you will choose, an optical lab is a crucial part of the overall picture. They will deliver the lenses, products, and services that are handed off to patients — customers will judge their satisfaction based on that final product. So, selecting an optical lab partner that fits all of your needs is essential to your overall success. With many options out there, we have some advice on how to go about choosing an optical lab.
Location, location, location
One thing to consider when narrowing down your list of options is the location of the optical lab. Most larger labs are likely to serve a large area, even the entire country. While there aren’t any major drawbacks to choosing a lab that is several states away, choosing a local lab may have some benefits. For instance, a local lab may be able to provide faster service on rush jobs and offer expedited delivery through courier services. In today’s fast-paced world, a patient hopes to have the final product in their hands as soon as possible. If a lab can consistently deliver quality products and services faster than their competitors, they are likely to be an asset to your eyecare business.
Bigger is not always better
A quick internet search is likely to turn up a long list of large, national optical labs. While they offer certain conveniences, they are not necessarily the best choice. A big, corporate lab may not have the same level of quality control as a smaller lab. The work in a lab is detailed and often hands-on, and the skill and dedication of technicians is incredibly important. A smaller lab may have a smaller group of technicians, but that also allows for greater control over the individual jobs.
When selecting a lab, it is important to consider the level of customer service. A personal touch and diligent service and communication is going to increase the quality of your experience, and ultimately, the quality of the final delivered product to your client. If you are able to work with your lab as a team, with open lines of human communication, they are going to be an asset to your business.
Quality is key
When all is said and done, the quality of a lab’s work is going to make or break a relationship. A lab with a consistent adherence to a high standard of workmanship is going to provide the best optical products and services. Especially in the beginning of your relationship, it is important to inspect the work a final products to ensure you are delivering the best for your patients.
As you research optical labs for potential partnership, consider what is most important for your business. Many labs will be able to provide similar products and services, but it is often the smaller details that give a particular lab an edge over the competition. Allentown Optical is an independent optical lab that offers the best products, with impeccable attention to detail and customer service. We serve local and national customers with fast, personalized service and convenient online ordering.